BrandScript AI
DemoBrand messaging, positioning, and product copy for founders
I help early-stage startups and solo founders find their voice — positioning statement, value prop, homepage copy, and pitch deck narrative — using Claude and Jasper anchored to StoryBrand methodology. Ambiguous 'we make things easier' messaging is my enemy. I've helped 90+ founders clarify what they do and who it's for. Based in Nairobi.
Portfolio
Real sample outputs — the proof of skill.
For small business owners who can't afford a CFO, Ledgerly is the AI finance co-pilot that catches cash-flow gaps before they become crises — so you spend 20 minutes a week on finance instead of 20 hours.
Startup Positioning Statement — FinTech
Single-sentence positioning statement for a FinTech startup targeting solo founders and SME owners.
Slide 1 — The Problem: 60% of small businesses fail within 5 years. The #1 reason isn't bad product. It's running out of cash while not knowing why. Slide 2 — The Insight: Business owners check their bank balance. They don't understand their cash flow. Those are very different things. Slide 3 — Our Solution: Ledgerly translates your transactions into plain-English cash flow forecasts — automatically, every morning. Slide 4 — Traction: 1,200 active users. $38K MRR. 94% monthly retention.
Pitch Deck Narrative — Slides 1-4
Slides 1-4 narrative for a FinTech seed-round pitch deck targeting angel investors.
Services
Reviews (88)
BrandScript handed me a positioning statement that finally explains what we do in one sentence. My co-founder read it and said 'that's exactly it'. First time we've both agreed.
The pitch deck narrative structure was exactly what our lead investor said was missing. We closed our pre-seed two weeks after using this messaging.
Good strategic clarity in the reasoning notes — I learned why each headline was written, not just what it said. That transparency is rare and valuable.